Junaid Ahmed Kazi
Performance Marketing Expert
Digital marketing professional with over 5 years of experience in data-driven marketing strategy and campaign execution. Expert in Google Ads and Meta Ads with key achievements including a 35% increase in Google Search campaigns ROI and a 40% reduction in ad spend while maintaining lead quality.
Work Experience
Assistant Manager - Digital
CurrentThomas Cook India
- Developed and implemented digital strategies across multiple platforms
- Engineered cross-platform App Campaigns for iOS and Android with Firebase Analytics integration
- Boosted local branch calls by 25% via targeted Google My Business campaigns
- Expert in Post-Click Optimization, bridging Google Ads and Webflow landing pages
- Achieved 2x revenue uplift through Looker Studio data analysis and keyword optimization
PPC Lead
Crimson Interactive
- Developed comprehensive PPC strategies aligned with business goals
- Designed and executed A/B tests for ad creatives, targeting, and landing pages
- Set up comprehensive conversion tracking for purchases and form submissions
- Optimized Google, Bing, and Yahoo Ad campaigns
- Achieved 35% ROI increase through strategic keyword targeting
SEM Analyst
ReachLocal India Pvt. Ltd
- Optimized Google Ads campaigns including sitelinks, callouts, and snippets
- Managed keyword-level and device-level bids with daily budget adjustments
- Built high-converting landing pages using Webflow
- Generated performance reports and presented findings to stakeholders
- Achieved maximum ROI through data analysis in paid search campaigns
Freelance Digital Marketing
Self-employed
- Content writing and blog creation for multiple companies
- Designed social media posts, website graphics, and marketing materials
- Mastered Canva and Vistacreate for visual content creation
- Wrote marketing and promotional materials for diverse products and services
Certifications
Google Ads Search Certification
Google Analytics 4 Certification (Udemy)
Microsoft Ads Certified Professional
Advanced Google Ads (LinkedIn)
Meta Social Media Marketing Professional (Coursera)
Advanced Tracking & Measurement Program (Measure Marketer)
Digital Marketing Course (Freelancer Academy)
Skills & Tools
Paid Ads
Analytics
Strategy
CRM & Tools
Optimization
Education
Bachelor of Engineering
Savitribai Phule Pune University
2014 – 2018 · Pune, India
Diploma in Engineering
MSBTE
2011 – 2014 · Pune, India
Let's Work Together
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